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Instagram tagging goes beyond hashtags and hoping for the best. Here’s how to get the most out of shoppable posts, crafted hashtags and location tagging . Most trending, top and popular Instagram hashtags under your photos and videos. Choose the best ones and use them for real popularity and profit Boost your reach on Instagram and attract more followers and likes with the best range of hashtags. TL;DR Hashtags remain a powerful way to increase discoverability and reach on Instagram — using relevant, trending, and niche tags boosts engagement. Later’s analysis of over 18 million posts found that using around 20 hashtags (mixing high-volume, niche, and branded) yields strong reach — but the quality/relevance of the tags matters more than sheer number. Use tools like Later Hashtag Suggestions and explore Instagram’s Explore page to discover hashtags aligned with your content ...