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WWF, international organization committed to conservation of the environment. In North America it is called the World Wildlife Fund. What does WWF mean ? World Wide Fund for Nature ( WWF ), originally known as World Wildlife Fund ( WWF ), is an international non-governmental organization working on issues regarding the conservation, research, and restoration of the environment. World Wildlife Fund (WWF) leads international efforts to protect endangered species and their habitats and address threats such as climate change. WWF Full Form - WWF is an abbreviation for World Wildlife Fund for Nature. It is one of the world's premier conservation groups, with the purpose of preserving the natural environment and fostering peace between nature and humanity.