Jaywalking: About Jaywalking Jaywalking is

About Jaywalking Jaywalking is a street wear based fashion house. Mumbai-born Jay Jajal launched his own Indian street wear label, " Jaywalking " in 2019. The founder and creative director Jay Jajal's interest in construction, conceptualisation, photography, craftsmanship and working with artisans turn Jaywalking into a well-respected brand. Jaywalking is a street wear based fashion house. Mumbai-born Jay Jajal launched his own Indian street wear label, " Jaywalking " in 2019. Jaywalking 's aesthetic is deconstruction, experimentation and the juxtaposition of Jay Jajal's memories and attitude. Both jaywalker and jay-driver are taken from a sense of the word jay, meaning ‘a greenhorn; a rube’. It is unclear why jaywalker shifted its meaning and survived for more than a hundred years now, while jay -driver languishes in obscurity.