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Learn how to start an eCommerce business in 10 steps, from identifying your niche to marketing your online store. Get expert tips to set up and grow your business. It’s a great time to start an ecommerce business. More than 60% of sales in the Amazon store are from independent sellers, most of which are small and midsize businesses. Independent sellers in the US averaged more than $290,000 in annual sales in the Amazon store in 2024. 1 An ecommerce business generates revenue by selling products or services online. Creating an online business can be a profitable venture, and it’s possible to launch with less investment compared to other types of ... Learn how to start an eCommerce business in 10 steps, from identifying your niche to marketing your online store. Get expert tips to set up and grow your business. Everything you need to know about starting an ecommerce business, from ecommerce business models, to how to start an ecommerce business in six steps, and how to scale your business.