TRP Full Form : TRP stands for Television Rating Point - Learn all about TRP (Television Rating Point) ratings, including how they are calculated, their importance in the television industry, and their impact on programming decisions and advertising strategies. TRP stands for Television Rating Point, a metric used to measure the popularity of a TV program or channel. Learn how to calculate TRP , how it differs from GRP, and why it is important for the media and advertising industries. A Target Rating Point (TRPs) is a crucial metric in advertising, indicating the percentage of a target audience reached by an advertisement. Understanding TRPs is vital for effective media planning and campaign optimization.
